buySAFE Selects MerchantAdvantage as First Product Syndication Partner to Help Online Merchants Grow Sales

It is always fun to work with professionals are changing the macrocosm of ecomerce and mcommerce (mobile commerce).

Earlier this month buySAFE announced a partnership with MerchantAdvantage, a company I co-founded, in regard to MerchantAdvantage being the first "Syndication Partner" to feed product catalog data seamlesly into their new, buySAFE bonded shopping network.   We are excited about this partnership, as it gives online merchants the best options to reach customers wherever they are shopping.

The buySAFE bonded shopping network is a new online shopping model/experience that protects both the online merchant and consumer by leveraging the highly respected buySAFE bonding guarantee on all purchases.  I encourage all online merchants to check them out and let them know Chip over at eTaildTail sent you.

Please read below the press announcement as listed with Forbes.com. I am happy to share it with the eTaildTail community and thank you buySAFE.

-- Chip Arndt

As seen on Forbes.com

ARLINGTON, Va., July, 2008 -- buySAFE, Inc. has announced a strategic partnership with MerchantAdvantage, a leading tool-based data-feed management solution for ecommerce and mobile commerce. MerchantAdvantage was selected as buySAFE's first product syndication partner for the Bonded Shopping Network (BSN).

MerchantAdvantage is the only industry solution that doesn't charge setup costs, fees for transactions, or a revenue share when optimizing, feeding, and analyzing client product catalog feeds to over 150 shopping destination sites, comparison shopping engines, mobile shopping engines, affiliate sites, and marketing channels. These channels include marketplaces -- Amazon.com and Shop.com -- and now BSN shopping sites such as TheFind (www.thefind.com) and www.buysafeshopping.com.

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