Google Analytics Webinars and Education: A Must for Online Retailers Looking to Increase Sales

eTaildTail friends over at MoreVisibility are offering training on Google Analytics, which I think you all must explore to see how your website is performing. I am a big fan of analytics. It is the only way to really see how potential customers are interacting with your site and marketing campaigns.

I actually helped introduce "Chanalytics", at my company MerchantAdvantage, to assist online retailers analyze how their product data feed marketing campaigns -- using comparison shopping sites and marketplaces -- perform in conjunction with other marketing efforts.  Chanalytics compliments Google, Yahoo! or proprietary analytic packages and acts as an important "check" to other statistics you are receving on a daily basis.

I also think that these webinars (see below) are important to helping online merchants understand how people are interacting with your website in order to improve sales and then act on those findings.

You can also check out Yahoo! Analytics, as they are also free, after attending this webinar by MoreVisibility.

There is a cost for the webinars, but I think these costs may be worth it, especially if you are using Google Analytics or are considering using it.

 

The two webinars are offered at these times:

May 13 & 15 @ 1:00 pm: Launching Google Analytics & Integrating with AdWords

May 20 & 22 @ 1:00 pm: Using Google Analytics Beyond Google

<<<CLICK HERE>>> to find out more and register, if you want. I highly suggest checking it out.

-- Chip Arndt