NOTE to ONLINE MERCHANTS: Changes in Taxonomy Feed Structures at Shopzilla

A technology representative at MerchantAdvantage asked that I post some "reminder" information for the eTaildTail community so that any online merchant feeding to Shopzilla can ensure that they are feeding their product catalog data properly.  These changes to Shopzilla's feed taxonomy structure changed earlier last month, so, if you have not updated your taxonomies properly, please do so immediately so you can ensure that your product catalog feed is performing properly with Shopzilla.

If you need some help, please feel free to contact the technicians at MerchantAdvantage and/or also see this link at Shopzilla for a full overview of their changes.

From MerchantAdvantage's technical team:

Shopzilla's taxonomy has changed. The categories with the most changes are:

• Office Supplies,
• Home & Garden,
• Sports Equipment & Outdoor Gear,
• Clothing & Accessories,
• Babies & Kids.

There are also some categories that have been broken down into sub categories.  <<<Click Here>>> for all the details on the latest changes to Shopzilla's taxonomy.

Having the correct taxonomy helps your marketing and also ensures that your products get placed in the category you deem most appropriate.  -- MerchantAdvantage Technical Team

-- Chip Arndt